fruitful group is a boutique specialist marketing agency. It delivers the following marketing services for its clients:

• Website Design;
• Event Marketing;
• Brand Management;
• Strategic Development;
• Promotions; and
• Graphic Design.

Click on any of the above items to view our service offering in more detail.

With a proven track record in increasing website traffic, fruitful group can conduct the following website services:

• website custom design & build;
• website management;
• website optimisation;
• website content & copywriting; and
• website analysis.

With the ability to custom design, we can build to any budget and technical requirements. We can build websites with flash media files, video content, flash photo gallerys, payment gateways and interactive features, to name a few.

fruitful group can deliver a comprehensive event marketing solution to deliver qualified and quality visitors to your events. This can be via ATL media, BTL media or a combination of both.

Services include;

• devising and implementing a communications plan;
• designing and producing event collateral;
• sourcing and managing promotional partners;
• managing online ticket sales; and
• generating PR.

Brand consistency is essential for building a strong brand in the marketplace. Brand management encompasses the following elements:

• how the brand appears visually;
• where the brand appears;
• within which context the brand appears; and
• with whom and what the brand is aligned.

fruitful group can ensure your brand is seen by its core target audience in the right circumstances.

fruitful group are able to apply the current market situation to determine the best strategic approach for the brand, event or organisation.

Within any given brief, we can interpret the current market influencers.

The types of strategic work we are best suited to include:

• new event developments;
• brand transformations;
• identifying newprofit sectors;
• redefining your target audience; and
• analysing your core business functions.

Whether it's promotions to support your event, brand or organisation, fruitful group can deliver the right mix of promotional support to meet your objectives.

Promotions cover a broad category, but the areas we have specialist skills in include:

• loyalty & database marketing;
• consumer brand competitions;
• trade competitions;
• online marketing; and
• analysing your core business functions.

The majority of promotions we conduct for our clients are integrated into other marketing activities. We can also do these as a stand alone activity.

fruitful group can provide a cost effective solution for collateral design to support the promotion of your brand, event or organisation.

We have experience designing the following collateral:

• press and magazine advertising;
• competition entry forms;
• event ticketing & invitations;
• company stationery;
• logo & brand design;
• website interfaces and banners;
• flash media files;
• media kits;
• brochures; and
• presentation templates.